The holiday season is a great time to connect with family and friends. In the business world, we look at this season as being the perfect opportunity to engage with current and potential customers by mailing them company holiday cards.
It is best to send professional holiday cards out as early in the season as possible. By sending them the Monday after Thanksgiving weekend, it increases the chances of your card standing out from the crowd and beating competitors to the punch.
Company holiday cards are also the perfect opportunity to include staff photos, showing your growth and introducing new team members. In the spirit of the season, spread holiday cheer by also including a promotional incentive such as a percentage or dollar amount off of their next purchase.
Types of company holiday cards
-
- Generic
- These kinds of cards can be picked up at a local card or general store. If you are sending out more than 100, we recommend that you consider purchasing bulk online. Add a personalized touch by adding a handwritten note.
-
- Hybrid
- There are many companies online such as Moo that will allow you to incorporate their beautiful designs with your customized information. This method lets you have a professional and unique message in a fast, easy, and affordable way!
-
- Original
- Start from scratch and have complete control over the look, feel, and message of your holiday card. There are many great affordable graphic design options available.
Generally speaking, the cut off date for sending out holiday cards is December 15th. If you are running behind, consider sending out a card wishing your clients a happy New Year. We suggest mailing New Year cards the first business day after Christmas.
Be sure to include a return address on your cards, so you can keep track of those that did not make it to the receiver. Undelivered cards equal wasted money, so it is important to delete or update information in your customer database system.